Tuesday, April 23, 2019
Evaluation of Product; Apple's Macbook Pro Essay
evaluation of Product Apples Macbook Pro - Essay ExampleOn the other hand, outside the manufacturer environment, MacBook Pro is a fast moving harvest-feast in the market.Consumer Reports ranks MacBook Pro as one of the best laptop computers in the market and a quickly moving product by consumer choice (Rawson). The evaluation of this product in harm of market and consumer setting involves three factors the substance abusers of the product, the environment within which the product is found, and the product itself in terms of satisfying consumer tastes and preferences. The manufacturer-consumer factors and interactions give critical insights into the product in question.The product is designed to suit the end user without difficulty. Although Apple utilizes sophisticated technologies in designing and manufacturing unique and high quality for the market, end user strategies atomic number 18 also implemented. Simplicity in terms of usability and sophistication in terms of manufacture r and functionality are the drives of MacBook Pro. The price of the product takes into account the cost of production and the fact that Apple operates on a profit motive. However, payable to the utilization of strategic resources and high-tech production processes, the product has affordable prices when it reaches the market (Stanton 147).Locally, regionally, and internationally, the environment within which the product is offered is a competitive one. For this reason, competition becomes vital for successful operations and market performance. The marketing strategies employed by Apple for MacBook Pro seek to address consumer needs. What makes this process different from many other rival firms is the followup and consumer feedback programs that Apple runs. The company designs and manufactures products with integrated consumer-based features.The product itself is crucial in the entire evaluation process. MacBook Pros ranking against other substitutable products is crucial in accoun ting for the realized product trends in the different markets where the
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